Fashion Linked Poster Design

Visual & Typographic Design

Fashion Linked was a small fashion runway event that took place in Chicago where the winter the collections of fashion designers were shown off. The clients I worked with were hosting the event with their family. They needed someone who would design their posters so they could distribute them. Since this was a fashion event, I wanted to create a theme that was reminiscent of a runway. I started the drafting process on paper. The clients informed me that they wanted their poster to have ample information of the event. I went through a few compositions before the clients approved of the layout and then I made them into a digital illustration. The typography was nicely compacted so that all the relevant information was legible and eye-catching. I included light beams and camera lens flare on the poster to create an ambiance of a fashion show. The clients were happy with the final result and were able to have many people attend the fashion event.

Mood board and Sketches

Drafts

Final Design